Air India Express has today revealed it’s brand new livery as part of the overall rebranding campaign being taken out by the group.
This comes following the rebranding of the legacy Air India earlier this year.
Without further ado, let’s get into it…
Air India Express Gets A Changed Look: New Livery Revealed…
The airline says that this new rebrand will provide “an innovative blend of innovation and unique warmth” as part of bringing their customers “New India’s smart connector”.
As seen by the photos before, this is quite the contrast compared to it’s old livery:
Such a rebrand was unveiled on the airline’s recently received Boeing 737 MAX aircraft. According to @ArenaJet as well, Air India’s CEO Campbell Wilson mentioned that 50 units of the type will be delivered over a 15-month period, hinting at significant growth plans for the low-cost wing of the airline.
For the group overall, it was mentioned that they will receive one new jet every six days until the end of 2024.
Overall, this rebranding does represent the completion of the campaign, with the next job being to receive the new aircraft, as well as paint the old jets that still sport the old Maharaja theme.
This will no doubt be an exciting time for Indian travellers alike, as a new service structure and competitive streak will be expected by Air India over the coming years.
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