Icelandic carrier PLAY has announced the handling of nearly 100,000 passengers in January 2024, as growth continues.
It is understood this represents a 61% increase compared to the same period last year, where just 61,798 passengers were handled.
Without further ado, let’s get into it…
PLAY Handles Nearly 100,000 Passengers in January 2024…
In a statement, the airline said the following on bookings:
“PLAY had reported the demand for flights to Iceland had been affected negatively in the short term by the inaccurate global news coverage of the seismic activity in the Reykjanes Peninsula in November 2023.”
“The load factor will improve from February onwards as forward bookings look very strong.”
“After experiencing lower short-term demand, PLAY is now seeing a significant increase in demand, with the year starting well with record sales weeks.”
“Forward bookings are looking promising and showing great improvement year on year for 2024.”
Throughout the year, this is expected to increase further through the addition of new flights to Split in Croatia, which begins on May 28.
In total, around 40 destinations will be served by PLAY in 2024, which shows how far they have come in the last few years.
All eyes will be on how the rest of 2024 looks for the carrier, as well as whether we will see any additional route announcements going into the future.
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