LONDON – Wizz Air has today announced plans to launch a new route between London Luton and Dubrovnik.

This route will launch on July 4 and will operate on a seasonal basis up to four times per week.

More Choice from Luton…

Commenting on the route was Marion Geoffroy, the Managing Director of Wizz Air who expressed excitement over the new route announcement:

“We are pleased to announce the addition of yet another exciting new route from our base at London Luton Airport, as we offer our customers even more choice for their summer holidays, alongside ultra-low fares and high-quality onboard service.”

“Dubrovnik is the perfect summer getaway, offering customers beautiful beaches, warm weather, and friendly hospitality.”

“We look forward to welcoming passengers on board our young, efficient, and sustainable aircraft as they head off for their summer holidays abroad.”

An Expansive 2022…

Wizz Air has had a strong start to the year regarding its expansion program so far.

Around three months ago, the carrier announced new routes from London Gatwick to Burgas, Varna, Venice, and Palermo.

Thereafter, its Abu Dhabi subsidiary announced two new routes from Abu Dhabi to Amman and Aqaba from the UAE-based airport.

Cargo was something of a continued theme for the carrier in 2022, with the airline applying for a U.S transatlantic cargo license using its Airbus A330 Freighter owned by the Hungarian Government.

Finally, around two weeks ago, the airline announced launched its brand new base out of Cardiff Airport with nine new routes, offering more of a boost in the region.

Strong Summer Ahead?

Like other low-cost carriers like Ryanair & easyJet, Wizz Air has most definitely got a busy summer ahead of them and are capitalizing on destinations such as Dubrovnik to expand revenue streams.

Whilst it is only one route, the level that Wizz Air has been expanding does signify some level of strong demand that it needs to cater to, hence the new route launches over the course of this year.

At this stage, it does seem that producing losses in financial reports, which American Airlines has done today amongst other carriers, doesn’t matter.

This is because of how strong the Summer is expected to be, and if anything will kickstart recovery and profitability much further than what was probably anticipated.

Overall…

Like with every other single dominating carrier in Europe and globally, all eyes are going to be on the sector to determine how much of a positive impact can be made in the Summer 2022 season.

Looking ahead, a strong Summer is vitally important, in order to take that momentum into the Winter 2022/23 season, which will need even more of a boost moving forward.

For Wizz Air, in particular, its expansion in Abu Dhabi will be one to watch for, especially as it goes into competition with the likes of flydubai, Jazeera Airways, and others to secure as much market share as possible.

But for now, all we can do is sit back, and watch the money roll in (hopefully!).