LONDON – Air Canada has unveiled an aircraft with a themed livery and other surprises for its customers in celebration of the highly anticipated release of Disney and Pixar’s Turning Red.
This is an animated film which is set in Toronto and directed by Academy Award™ winner and Canadian Domee Shi.
“As Canada’s largest airline and the country’s flag carrier, our collaboration with Disney and Pixar for Turning Red, directed by award-winning Canadian filmmaker Domee Shi is a wonderful opportunity to showcase Canadian talent and bring the best of Canada to the world,” said Andy Shibata, Vice-President, Brand at Air Canada.
“We wanted customers of all ages to be able to enjoy the special livery and be a part of the excitement around this very special Canadian moment.”
“I’m absolutely stoked about this collaboration with Air Canada,” said Domee Shi.
“I made Turning Red a love letter to Toronto and everything Canadian, and now to see the film celebrated on the airline that literally brought my family and me over from China when I was little is especially meaningful to me.”
“I cannot wait for Canadian audiences and people around the world to see the film, and hopefully, fall in love with Canada just like I have.”
“We are very proud of this unique collaboration with Air Canada and it shows how important this film is to our country,” said Quincy Kelman, Vice-President of Marketing, Walt Disney Studios Canada.
“Together we are able to transcend this film beyond the screen. Turning Red is set in Canada, directed by a Canadian and will be treasured by Canadians for years to come.”
Air Canada will be promoting the film through a themed livery that will fly across the country on a Canadian-built Airbus A220. You can watch a video of the characters coming to life on our aircraft here.
Starting this month, passengers onboard Air Canada aircraft will enjoy a special Turning Red video, inspired by the film’s trailer.
On select aircraft, passengers can discover director Domee Shi’s favorite places in Toronto by exploring Air Canada’s seatback city guide, and on aircraft destined for Toronto, an animated landscape of the city will be featured on seatback screens as passengers board.