UAE carrier Emirates has unveiled a custom Boeing 777 aircraft adorned with a special livery featuring some of the club’s most celebrated players.
Emirates is the Official Main Partner of Real Madrid, and the custom aircraft pays tribute to that longstanding connection.
This eye-catching aircraft touched down in Madrid yesterday, transporting the first team to Jeddah for the Spanish Super Cup tournament.
Emirates and Real Madrid
The partnership between Emirates and Real Madrid, forged in 2011, has consistently elevated the fan experience. This has seen exclusive encounters with legendary players to unforgettable travel experiences.
Emirates has consistently delivered “fly better” moments for Real Madrid supporters worldwide. Now, fans have the opportunity to see an airborne tribute to the beloved team. The special livery Boeing 777 is preparing to embark on a global journey. It is now scheduled to serve destinations including Athens, Vienna, Miami, Seattle, and Kuwait.
This latest initiative further solidifies the long-standing relationship between the two iconic brands.
Emirates became Real Madrid’s jersey sponsor in 2013, a partnership that will continue until 2026. This will make it the longest-running jersey sponsorship in La Liga history.
Emirates, renowned for its luxurious travel experiences, launched operations to Madrid in 2010 and currently serves the city with a double-daily service, utilizing a fleet of A380 and Boeing 777 aircraft.
As part of its multi-billion dollar retrofit program, Emirates has introduced 40 fully refurbished aircraft, including 27 A380s and 13 Boeing 777s, boasting new interiors and the highly acclaimed Premium Economy cabin.
The airline recently welcomed its first A350 to its growing fleet, which now serves Edinburgh, Kuwait, and Bahrain, with more destinations to follow in the coming days.
Emirates and the World of Sports
Emirates has a long and successful history of partnering with prominent sporting events and organizations.
The airline’s commitment to the world of sports extends beyond football, encompassing partnerships with major sporting events like the Dubai Duty Free Tennis Championships and the Emirates Airline Dubai Rugby Sevens.
These partnerships reflect the airline’s dedication to providing unforgettable experiences for sports fans worldwide.
Emirates’ involvement in sports sponsorship goes beyond mere brand visibility. It’s about fostering a deeper connection with fans and celebrating shared passions. It supports the growth of sports at all levels.
By partnering with iconic clubs like Real Madrid and supporting global sporting events, Emirates aims to inspire and engage communities worldwide.
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