Emirates Bets Big on Premium Economy With 105-Aircraft Retrofit Program Announced

Paul Spijkers (GFDL 1.2 , GFDL or GFDL ), via Wikimedia Commons

LONDON – At the Dubai Air Show today, Emirates has announced plans to retrofit around 105 aircraft in its fleet with the new Premium Economy offerings.

The rollout of this will see 53 Boeing 777 and 52 Airbus A380 aircraft be retrofitted with the new cabin class, as the airline doubles down on offering more value for money.

Commenting on the news was Emirates’ President, Sir Tim Clark who stated that he wants the airline to provide the best experience in the sky:

Lars Steffens, CC BY-SA 2.0 https://creativecommons.org/licenses/by-sa/2.0, via Wikimedia Commons

“Emirates is investing in this retrofit program to ensure that we continue to serve our customers’ needs and provide the best experiences in the sky”.

“Since we introduced our premium economy seats a year back, we’ve received a hugely positive response.”

“We intend to further develop our premium economy into a distinctive Emirates experience that is unmatched in the industry.”

“We are also considering a brand new business class product. More details will be provided in due course.”

This now means that by 1H24, the airline will have 111 aircraft retrofitted with the new Premium Economy, with just six A380s at the moment already offering this.

Emirates will install 56 seats on each A380 in a 2-4-2 configuration, with just 24 seats installed in Premium Economy for each 777 retrofitted.

As the airline begins to come out of the COVID-19 pandemic, it is clear that Clark wants to invest in the upcoming recovery and secure all revenue streams where it can, especially in the path to profitability once again over the next few years.

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